 |
 |
|
Advertising has seized
a new media tool. It's called TableTalk advertising.
In high traffic eateries mainly food outlets nationwide,
advertisements appear as part of the tabletop.
TableTalk advertising does its job as long
as customers sit at the table. This is advertising
that is intrusive. Advertising that gets noticed.
And gets talked about.
This unique and relevant form of media is introduced
by Tableview (M) Sdn Bhd, who have acquired
the exclusive rights to sell advertising space on
tabletops in most of the highly patronised 'mamak'
restaurants, coffee shops, hypermarket foodcourts,
cafes, delis, key colleges and universities in Klang
Valley and other major town centres.
TableTalk comes from understanding the lifestyle
and habits of Malaysian consumers. Why do Malaysians
enjoy the mamak stall environment? What are their
common topics of conversation?
By taking your advertising message directly to your
target in high traffic eateries, it makes the advertising
a part of their conversation. It's engaging and compelling.
And advertising that gets talked about enjoys higher
recall.
TableTalk comes from knowing
that advertisers want to stretch their advertising
dollar. How to turn cost effective advertising into
impactful advertising? How to generate a longer advertising
exposure to the right people?
Your product message is literally in front of your
target. It's powerful and immediate. And enjoys a
high turnover of customers at every table everyday.
And since most of our mamak stalls open 24 hours,
your ads get additional mileage.
TableTalk comes from believing in brand building
and lifting sales. New brands need awareness. Established
brands need reinforcement. Where do you look for a
fresh advertising approach?
You are assured of flexible and creative advertising.
TableTalk is an ideal media
to introduce anything from new products to new flavours.
To complement advertising campaigns for promotions
or contests. Or to remind consumers of a familiar
brand.
If you are interested to see how we can make TableTalk
work for your brand, give us a call at 03-7491
8166, email us at
great2B@tableview.com.my or log on to our website
at
www.tableview.com.my.
|
|
|
"TableTalk is about merging common sense
with creative marketing. With TableTalk, brands get
additional exposure and consumers are kept informed
about new products and services and the latest consumer
promotions in the market while they are enjoying their
teh tarik at their favourite mamak stall."
" Upon
realizing the great potential of this breakthrough medium,
SuperBrands such as Panasonic, Intel and 20th Century
Fox have already jumped into the bandwagon. Many more
advertisers have already included this effective breakthrough
medium in their A&P planning. This is a good sign
for Tableview."
|
|